Apply Automation Marketing to Your Membership Site and Online Courses

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Membership Site Examples: 30 Successful Sites to Inspire You

Get ready to be inspired. This post is jam-packed with membership site examples and tips for creating the perfect membership website unique to your business. From mobile app memberships to recurring drip-released membership websites: you’ll see how to use them…

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Nathalie Lussier posing with arms crossed

A Candid Marketing Automation Tools Comparison Guide

Confession time: I deleted the original version of this post, because most automation marketing comparison posts are too neutral and just compare features. Anyone can list features… But it takes some balls to talk about the nuances that make it…

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Online Course Launch Checklist: 38 Things You Need to Know

I’ve earned over a million dollars from creating and launching online courses. To get to that point, I’ve done it all: from launching an online course in the health and wellness space when I was brand new and selling evergreen…

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Want To Grow a Membership Based Business? 6 Top Membership Site Owners Share Their Hard Won Lessons

Looking to grow a membership based business? Great! It helps to learn from those who have walked the path, and avoid some of the common pitfalls that all membership site owners face. We rounded up 6 of the most successful…

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The Login Optin™ Strategy: Build Your Email List With a Free Course (or Many)

There’s a reason people pay for courses: we value organized, simplified, and easy to absorb information. And that’s why we see that free online courses are so appealing. Because they offer so much more than just another blog post or…

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Photo of Nathalie Lussier with money falling from the sky

Income Claim Marketing Is a Recipe For Burnout (and What You Should Do Instead)

You’ve seen it, and maybe even done it yourself: “I made 5 figures last month, and I can show you how.” “I run a 6 figure business, so you should take my course.” “We have a 7 figure company, and…

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More LMS Insights and Blog Posts

How a WordPress Member Directory Increases Engagement For Your Website

From real estate listings to niche membership sites, member directories provide an enhanced, interactive experience for your website visitors. You’ll love these WordPress member directory examples to inspire your own directory design. While the standard grid-style layout and “click to contact” buttons provide a standardized method of communicating with individual listings, a user directory is…

How We Used an Abandoned Cart Email Sequence to Recapture 43% of Our Lost Sales

Most marketing advice tells you to market more, spend more on ads, and push harder. Well, I got fed up with the “more, more, more” approach. There’s only so many Facebook ads you can optimize before you get blue in the face. So I asked myself… “What if there was a way to take better…

How To Start Your Own Affiliate Program

Timing is everything, especially when it comes to determining how to start an affiliate program for your business. If you start too early you might end up losing credibility with your affiliates if your affiliate setup is disorganized. But if you wait too long, you might miss out on valuable revenue and reach for your…

What is Cross-Selling & How to Automate It (with Examples)

Do you spend a lot of time and money to acquire new customers? To let you in on a little secret, we all do. It’s just part of doing business in these modern times. The downside is that spending so much time and money acquiring new customers can leave you spinning your wheels at times.…

How to Sell Digital Products Online

It’s a great time to be an online business owner. Selling digital products is one of the most lucrative business models. If you’re not currently selling digital products, now more than ever is a great time to make the move and start selling digital products online. The e-learning industry is expected to exceed $240 Billion…

AccessAlly 3.7.5 Release Notes

Singer Adele just dropped a new single. It’s everything we know and love – but more refined. I know AccessAlly doesn’t have the same stage presence as Adele… ;) But I like to think that this week’s release has everything that makes AccessAlly great… but more refined. What’s new in AccessAlly for October 2021 We…

How To Collect Tax For Online Programs

If you sell online courses and digital products, then chances are you have customers from all over the world. Which is great! And it adds complexity to your tax compliance. This is especially true in regions like the European Union, or state-specific tax within the US, and provinces in Canada and Australia. There are so…

How To Raise Prices For Your Online Course

Are you afraid of raising your prices because it might scare off potential customers? If so, you shouldn’t be. When you raise your prices, it gives you the ability to earn more money, hire more help, and take time off… In this post, our CEO Nathalie Lussier is sharing her experiences and expertise around how…

Asynchronous Learning Definition and Benefits

There are a lot of terminologies used to describe and define online learning. From different education theories, benefits, and instructional methods, the list is long. In this post, we’re going to focus on the term asynchronous learning. But first, let’s get a better understanding of what asynchronous learning is. Asynchronous Learning Defined Asynchronous learning is…

How to Decide Between Online Courses vs. Membership Sites

You’ve heard it all before: online courses are the best digital products. No wait, membership sites are the way to go for recurring revenue! But, in the online courses vs. membership site debate, which of the two is really the best one for your online business? Unless you’ve created and sold a variety of online…

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