Apply Automation Marketing to Your Membership Site and Online Courses
Membership Site Examples: Inspiration For Your Members Area
Get ready to be inspired, this post is jam-packed with membership site examples and tips for creating the perfect membership website unique to your business. From mobile app memberships to recurring drip-released membership websites: you’ll see how to use them…
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A Candid Marketing Automation Tools Comparison Guide
Confession time: I deleted the original version of this post, because most automation marketing comparison posts are too neutral and just compare features. Anyone can list features… But it takes some balls to talk about the nuances that make it…
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Online Course Launch Checklist: 38 Things You Need to Know
I’ve earned over a million dollars from creating and launching online courses. To get to that point, I’ve done it all: from launching an online course in the health and wellness space when I was brand new and selling evergreen…
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Want To Grow a Membership Based Business? 6 Top Membership Site Owners Share Their Hard Won Lessons
Looking to grow a membership based business? Great! It helps to learn from those who have walked the path, and avoid some of the common pitfalls that all membership site owners face. We rounded up 6 of the most successful…
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The Login Optin™ Strategy: Build Your Email List With a Free Course (or Many)
There’s a reason people pay for courses: we value organized, simplified, and easy to absorb information. And that’s why we see that free online courses are so appealing. Because they offer so much more than just another blog post or…
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Income Claim Marketing Is a Recipe For Burnout (and What You Should Do Instead)
You’ve seen it, and maybe even done it yourself: “I made 5 figures last month, and I can show you how.” “I run a 6 figure business, so you should take my course.” “We have a 7 figure company, and…
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WordPress is a powerful platform with the flexibility and functionality you need to create online courses. Creating an online course is a big undertaking, whether you have experience teaching in person or online. Unless you’re a developer, you might be wondering how to set your course up so that it is both professional and functional.…
Read MoreGrowing your email list is one of the best ways to increase your traffic, engagement, and conversion metrics. Email potentially affords you exclusive access to a consumer, right in the place where they communicate with their friends, colleagues, and families. That’s great access, and it’s understandable that email acquisition and lead generation is one of…
Read MoreYou probably never thought you’d grow up and discover that customer relationship management (CRM) is an important part of your life. Neither did I. But over the years of using a CRM in my business, I’ve learned that there are a number of ways in which CRM integrations can make your life easier or break…
Read MoreEmail marketing automation is a way to pre-program personalized emails based on certain triggers, to help nurture prospects, and to increase sales. It allows businesses to send the right emails at the right time, to the right people. Email marketing automation is not a magic “push button money dispensing ATM machine”. Designing email marketing campaigns…
Read MoreThere are so many beautiful, impressive membership websites that leave you longing for the same professional appearance. But behind every great membership site design, is a great theme. Which begs the question, what’s the best WordPress membership theme for your membership goals? The impressive sites you’ve seen, most likely boast an exquisite design, but they’re…
Read MoreMembership site migrations are a big undertaking, and shouldn’t be taken lightly. There’s a lot to consider with your migration. There’s everything from content migration, course migration, users, and payments. Migrating from one platform or plugin to another shouldn’t cause you any more tech headaches than you had when you set out to find your…
Read MoreGet ready to be inspired, this post is jam-packed with membership site examples and tips for creating the perfect membership website unique to your business. From mobile app memberships to recurring drip-released membership websites: you’ll see how to use them to deliver online trainings, communities, and everything in between. With an almost infinite variety of…
Read More“That’s it! I’m DONE with [insert email platform here],” said every digital marketer ever, at one point or another. I get it: your current email platform is just not performing. Whether you’re dealing with email deliverability issues, bugginess, time outs on web hooks, or downtime during launches… it sucks. Your business depends on your ability…
Read MoreIf you’ve been in business for a while, or are considering starting a new business, you might have heard about the “holy grail” of business models. Any time you create income that is predictable and reliable month-over-month, it is recurring revenue. One of the best books we’ve found that really spells out the power of…
Read MoreSelling subscription products is a key way to build up an arsenal of recurring revenue for your business. This revenue can improve the stability of your income and provide a solid customer base. When you are ready to sell a membership subscription, every part of your sales and customer retention funnel becomes all-important. Think of…
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