Apply Automation Marketing to Your Membership Site and Online Courses

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Membership Site Examples: Inspiration For Your Members Area

Get ready to be inspired, this post is jam-packed with membership site examples and tips for creating the perfect membership website unique to your business. From mobile app memberships to recurring drip-released membership websites: you’ll see how to use them…

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A Candid Marketing Automation Tools Comparison Guide

Confession time: I deleted the original version of this post, because most automation marketing comparison posts are too neutral and just compare features. Anyone can list features… But it takes some balls to talk about the nuances that make it…

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Online Course Launch Checklist: 38 Things You Need to Know

I’ve earned over a million dollars from creating and launching online courses. To get to that point, I’ve done it all: from launching an online course in the health and wellness space when I was brand new and selling evergreen…

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Want To Grow a Membership Based Business? 6 Top Membership Site Owners Share Their Hard Won Lessons

Looking to grow a membership based business? Great! It helps to learn from those who have walked the path, and avoid some of the common pitfalls that all membership site owners face. We rounded up 6 of the most successful…

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The Login Optin™ Strategy: Build Your Email List With a Free Course (or Many)

There’s a reason people pay for courses: we value organized, simplified, and easy to absorb information. And that’s why we see that free online courses are so appealing. Because they offer so much more than just another blog post or…

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Photo of Nathalie Lussier with money falling from the sky

Income Claim Marketing Is a Recipe For Burnout (and What You Should Do Instead)

You’ve seen it, and maybe even done it yourself: “I made 5 figures last month, and I can show you how.” “I run a 6 figure business, so you should take my course.” “We have a 7 figure company, and…

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More LMS Insights and Blog Posts

3 Ways to Sell Online Memberships for Monthly Recurring Income

Membership sites have the potential to be one of the most lucrative revenue streams for your business. The membership site model is designed to help you scale your business and reach a larger audience that wouldn’t be possible if you exclusively worked with your members one-on-one. As you scale a monthly membership site your revenue…

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A Candid Marketing Automation Tools Comparison Guide

Confession time: I deleted the original version of this post, because most automation marketing comparison posts are too neutral and just compare features. Anyone can list features… But it takes some balls to talk about the nuances that make it worth choosing a certain marketing automation tool over another. So that’s what you’ll find in…

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How To Teach Online & Make Enough Money to Fund Your Lifestyle

Set yourself up for years of abundance with a perennial business. Teaching online courses or running an online membership site, provides you with unlimited potential for evergreen, recurring income. This one-to-many style of teaching will help you share your unique gifts, talents, and expertise with even more people around the globe. The possibilities are endless…

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Real Company Wiki Examples: How to Document Your Funnels & Processes

If there’s one simple but powerful thing that changes how a company can grow and operate, it’s the company wiki. You might have heard of these being called an internal wiki, a standard operating procedures manual, or any number of other “documentation” type term. In this post I’ll share what makes our company wiki work…

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The Membership Forum Dilemma: How to Build Community and Discussion Areas for Students

Ahh engagement! It’s a shiny metric in the membership site and online course world. Online teachers and membership website owners are constantly thinking up ways to increase engagement, and building a community where members can engage with each other is a natural way to do that. Yet the membership forum dilemma remains: are discussion forums…

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How To Host A Webinar On Your Website (In 15 Minutes)

Hosting a webinar is a powerful way to connect with your audience… but do you have what it takes to be the charming, gracious host who captivates an online audience? The short answer is: yes. You absolutely do. It doesn’t matter if you’re an introvert, extrovert, or totally lost when it comes to tech tools…

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Membership Metrics Dashboard Software Comparison

How well is your business doing? Talk about a loaded question… However, as an online course creator or membership site owner, it’s one you should be able to confidently answer. Healthy, thriving membership site owners know their projected revenue, customer retention rates and lifetime value, as well as their conversion numbers. One of the most…

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Create the Keap Membership Site and Online Course You’ve Always Wanted with AccessAlly

It’s official! AccessAlly now integrates with Keap. We’re bringing the same fully integrated membership site and online course possibilities to Keap users. When it comes to CRMs and marketing automation systems, it’s not a one-size-fits-all market. The same is true for membership and online course plugins and we want to make sure you have options.…

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How To Start Your Own Affiliate Program And Avoid These 3 Expensive Pitfalls

Timing is everything, especially when it comes to determining how to start an affiliate program for your business. Start too early and you might end up with a pile of paperwork and no revenue. But if you wait too long, you might miss out on valuable revenue and reach for your business. In fact, WordPress…

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Tracking Metrics: 11 Business Metrics Examples for Membership Sites

In this post, you’ll learn the 11 sales and retention stats and business metrics examples to help you maximize revenue, and improve your customers’ experience. If you’re not tracking metrics, you’re missing out on massive growth opportunities. You might be investing too much time and money into offerings that aren’t as profitable as they could…

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