Recommended Resources

We highly recommend and personally use Web Active. Your WordPress based LMS Platform requires special consideration when it comes to hosting. You want to make sure you find a host that does not overload their servers, and better yet, to find a host that gives you dedicated resources and doesn’t cache your membership site. You will never have issues with failing webhooks, or cached pages as you get 100% dedicated resources for your LMS site. Plus, migrations are free!

WP Engine is a great WordPress specific host, where a lot of the technical stuff is managed for you. They also have great security, and a lower chance of having your website hacked into. They’re a great membership site host option, as well as a main website host. No need to be a tech wizard, and they have incredible support staff, too!

Kinsta is another great high-end WordPress specific hosting option that handle a lot of the security and technical aspects of hosting your site. It makes for a great main website or membership site host, and they offer comparable plans to WP Engine.‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎ ‎

Finally, the popup dilemma is over! If you’ve heard that popups increase conversions but haven’t wanted to alienate and annoy your visitors, then this is for you. We’ve build this premium WordPress theme from the ground up with conscious business owners like you in mind: it’s elegant, polite, and it helps you build your list faster, too!

If you want to create simple and beautiful opt-in pages and sales pages, this is the system to do it just 5-10 minutes. I’ve been using LeadPages to create webinar invitations, opt-in pages, and thank you pages in my business and I can’t recommend it enough. It’s great especially if you’re not techy but you like things to look professional!

If we had to pick an email marketing platform that wins in the “best across the board” category, it would probably be Ontraport. It’s robust, it can handle a lot of things including built-in ecommerce… but it does come with a little added complexity, too.

Keap is the platform we use to run my online business ecommerce, email marketing, and customer database. It’s infinitely flexible and it has awesome features for segmenting people based on their actions, and it has great automation built in.

The look of your website and promotional materials makes a difference. If you’re not a designer, you’ll love this easy-to-use, drag-and-drop design website. It’s free (though there are paid elements that you can take advantage of as well), and contains templates that you can customize to fit your needs. The other thing we really like about Canva is that their templates come in various sizes, like Facebook covers, Pinterest images, and blog header graphics, just to name a few. No more guessing with sizes – it’s all there!

This is one simple piece of software that can help you record training videos for your own online courses. We use it for all of my screencast videos, and it has served us well over the years! It’s also a super simple video editor, where you can add titles and animations, too.

A superlative video conferencing tool that excels in delivering crisp communication. With easy screen-sharing and robust security, it’s perfect for meetings and webinars alike. Tech-savvy or not, Zoom’s support is top-notch.

We feel like Slack needs no introduction, but it’s a tool we use on a daily basis with our team. One thing that makes it useful is to have different channels for different topics, and also to be able to mute notifications when you don’t want to be interrupted during focused tasks.

We use this tool to run our company wiki, and document all of our processes and systems. It has been a game changer, and you can read more and see a little walk through of our company wiki on this page.

Fathom Analytics is a great Google Analytics alternative because it is focused on protecting visitors’ privacy, does not collect any personally identifiable information about your website visitors, and does not bog down loading times, leading to faster websites.

Google Analytics is a robust tracking and metrics tool for sales data. If you like to see all of the specifics about where your visitors are coming from and the path they take before buying, this is the tool for you.

We’ve been using this program since it first came out, and it’s one of the few pieces of software that we have open 80% of the time. It’s where we write many video scripts, sales letters and emails, and books. It’s great to help you map out sequences of emails, and keep track of a ton of research all in one place. It’s also pretty minimal, with a lot of functionality under the hood.