A Built-in LMS Gamification Plugin for WordPress

AccesssAlly offers a built-in LMS gamification plugin to design and deliver courses on WordPress using game theories to improve engagement. You get everything you need to start selling your courses, tracking student progress, and improving on the learning experience by gamifying it.

objective completion checklist with reward points

What is gamification?

Gamification is a set of techniques that borrow the best aspects of playing games to make learning more fun and engaging. Some of the core concepts of gamification include point scoring, social motivations, and storytelling.

You’ve likely experienced gamification first-hand on many websites that you’ve visited. Some examples include sites that show a progress bar, that reward you with points when you complete onboarding tasks, or that surprise you with fun new things as part of a greater narrative.

Social media websites are some of the most gamified properties on the web because they prize engagement and are constantly coming up with ways to keep users coming back for more.

E-learning and membership sites are another industry where game design elements can really improve the user experience.

Why gamification matters for engagement and better learning outcomes

When it comes to online learning, we’ve all come to expect multimedia content where we can absorb information through audio-visual means.

In these days, where distractions are high and we have a lot of outlets competing for our attention, it’s not enough to just give people a bunch of videos to watch.  You have to keep them engaged, and coming back for more.

It’s important to design a learning journey that takes students from point A to Z, with milestones and rewards along the way so they feel a sense of accomplishment that comes with their hard work.

By giving students an indication that they’re doing great and making progress, we can take the best aspects of game design and apply them to online learning.

To mimic the experience of playing a video game, you can use a combination of rewards, competition, and narrative.

With a gamified online course, you can reward your students with a “quick win” right after their first login to your site. This can go a long way in reversing buyers remorse, and also motivate students to keep going to see what else they can unlock or receive when they complete each lesson or module.

There’s also a highly social aspect to games, and being able to tap into other people who are also going through a course is very effective to increase engagement and online learning.

The bottom line is this: people who invest their time going through your courses should feel good about the experience, and want to come back for more.

By adding gamification touch points, you’re reinforcing the value of your offerings and making it easier to retain students so they get the outcomes they are after.

How LMS Gamification Works

Unfortunately, with a broad concept like gamification it’s not just something you can “turn on” and poof, you’ve got a gamified online course.

You need to design your gamification strategy based on your students and course content, and have the tools to help you implement your ideas.

One way to add game design elements to your e-courses is to start by fleshing out the flow of a student’s journey on paper.

Start thinking about the different milestones or levels that students will reach, and how you plan to reward them along the way.

You can use any number of the following gamification elements, as long as your Learning Management System has a way of implementing your ideas.

"We're seeing record levels of engagement. Students are raving about our class and all of the bonuses they can unlock when they progress through the course.

AccessAlly has saved us time, our team is blown away, and it is worth the money!"

–KENDRICK SHOPE, KendrickShope.com

Kendrick Shope

Increase Member Retention with 6 Types of Gamification

Award Badges

Design different graphical badges that your members or students can earn as they progress through courses or online experiences. You might have a new member badge, a quick learner badge, or an expert badge.

Points & Credit Systems

Students can earn points every time they login, complete a lesson or module, pass a quiz, or submit their homework. Points can be a reward on their own, or they can be tied to real monetary value.

Leaderboards

Tap into people’s natural competitiveness to help motivate students, by ranking everyone based on their points or course results. Make it easy for students to connect with each other and compete for the top spot.

Stories

Make learning fun by wrapping your teachings into a meaningful narrative that takes students on a real journey. Storytelling as a gamification element is all about how you frame your content, and use visual design.

Surprises & Prizes

You can design a point system where students can use their points to redeem real world prizes, or set up bonus content to appear after a specific lesson is complete. Either way, the novelty makes it more fun!

Measuring Performance

What you measure improves, and by giving students a way to track their own progress and see how far they’ve come, they’re more likely to keep going. This is the power of progress tracking and benchmarking.

Keep Members Engaged with Built-In Gamification on Top of AccessAlly's Membership & LMS

Laptop with screenshot of AccessAlly Custom Operations Feature - WordPress Gamification Plugin

Everything you need to GAMIFY YOUR ONLINE COURSES

AccessAlly’s built-in gamification features are tightly integrated with your memberships, online courses, and third-party CRM and email software. Everything you need to gamify your user experience is included in AccessAlly.

There are no additional LMS or gamification plugins required. Just connect your email marketing platform to WordPress, install AccessAlly, and all of these gamification features are at your fingertips!

Learn How AccessAlly Gamification Works to Improve Online Learning

Create Points or Credit Systems Using Custom Fields

Think of a points tally or a credit system as a bank account, where a member can earn points or withdraw points based on their actions.

With AccessAlly, this point balance is saved in a Custom Field in your email marketing and CRM software, which means you can use this information when setting up your retention and marketing automation.

Points can be earned by:

  • Logging into the members' area
  • Visiting a specific page
  • Completing a lesson, module, or course
  • Passing or completing a quiz
  • Submitting homework
  • Purchasing them outright (you set the value and price)
  • Maintaining their membership

Your credit system can also be designed to fit into the theme of your members' area and use storytelling to gamify it. For example, you might reward students with stars, hearts, miles, carrots, or anything else you can think of!

how to earn points using a credit system
member directory examples

Design Customizable Leaderboards Using Member Directories

Everyone has a healthy dose of competitiveness, and with a points system leaderboard you can motivate students to catch up or surpass their peers.

You don’t need another WordPress member directory plugin to accomplish this: simply use AccessAlly’s member directory set up and set the display to rank your students by points.

You can set your member directory to display points and badges on each member's profile, giving everyone something to aspire to.

These leaderboard directories are super flexible and can even include students’ quiz results or website links, for example.

Maximize The Benefits by Letting Students Redeem Points for Prizes

Gamification points can be effective on their own, but if you pair them with prizes or other valuable offers that people can redeem them for, it elevates the experience.

For example, if you offer a group coaching program where people earn points for participation and completing lessons, you could offer a short one-on-one session as something people can “unlock with points”.

Or you might have other bonus content, downloads, or goodies that can only be accessed based on points. It all happens with one click of a Custom Operation button in AccessAlly, and their points are debited from their balance and the prize is unlocked.

You can even have members purchase points outright, if they want to gain access to bonuses but didn’t have time to complete everything.

animated gif redeeming points for a coupon code
phone displaying unlocked bonus content

Keep Students Engaged by Instantly Unlocking Surprise Bonus Content

Let’s say you want to add gamification to your courses, but you don’t want to get into awarding and managing points. No problem, you can still show surprise bonus content and award prizes when students complete lessons and quizzes.

Using the “Objective Completion” functionality in AccessAlly, you can instantly display anything from:

  • Download buttons for bonuses
  • Images and videos
  • Links to other materials
  • Motivational prompts to keep students going

These little touch points lend themselves to add in storylines and help nudge students along their learning journey.

Tap Into Competition and Cooperation by Enabling Social Sharing

Use AccessAlly’s built-in social sharing to get students to spread the word about your courses and their progress.

Everyone loves to celebrate their successes, so by giving students a chance to share on social media when they complete a lesson or a course, you’re creating a win-win situation.

You set up what links to include in the social post, and let students add their own commentary. From their celebratory posts, you’ll gain more exposure for your courses and business.

social sharing buttons within a membership site sharing to twitter
examples of badges available for download

Give Out Badges Based on Progress and Tags

AccessAlly offers a very flexible way of awarding badges, which relies on your CRM’s tags. Whenever someone achieves another milestone, by completing an action on your site such as a quiz or course, you can apply a tag.

Based on which tags people have, you can display their badges and add them to a number of different places within the member's area.

For example, you might display achievement badges on the student’s own profile page, as well as in a leaderboard or member directory.

You can even show which badges are left, and how to unlock them by creating a page that explains all of the achievements you’ve got in store as people progress through your courses.

Motivate Students with Progress Tracking Visuals

By tapping into the feeling of ownership over their learning outcomes, you can use the endowment effect to help students learn better.

Show students the objectives they’re trying to achieve as well as the progress they’ve made so far. With AccessAlly’s progress tracking checklists and visual progress bars, pie charts, or percentages you’re in control of the look and feel.

These might seem like simple LMS features, but being able to show a student how far they’ve come is a way to apply gamification design into a learning environment.

animated gif showing course progress tracking visuals

Everything you need to sell more, teach better, and engage your community and grow your revenue

Take advantage of the most flexible and powerful WordPress LMS plugin on the market for course creation, membership management, and member retention.