Best Online Business Tools & Resources
At AccessAlly, we believe in using great software to achieve world changing business goals.
Here are some of the best online business tools and resources we've found to help you take your business off the charts.
WordPress Website Hosting For Online Courses and Memberships
- WPEngine: We highly recommend and personally use WP Engine. It's a great WordPress specific host, where a lot of the technical stuff is managed for you. They also have great security, and a lower chance of having your website hacked into. They're a great membership site host option, as well as a main website host. No need to be a tech wizard, and they have incredible support staff, too!
- Kinsta: Kinsta is another great high-end WordPress specific hosting option that handle a lot of the security and technical aspects of hosting your site. It makes for a great main website or membership site host, and they offer comparable plans to WP Engine.
WordPress Themes & Builder Plugins
- Beaver Builder: This is our go-to WordPress builder plugin, which allows you to easily design pretty much any layout you can imagine using drag and drop rows and blocks. It's been a game changer and we personally use it to run our main website as well as many of our membership sites and more. We also offer to get you up and running faster.
- Elementor: This is another popular WordPress design builder plugin, which is much loved and highly intuitive, too. It's worth checking out because they have both a free and paid version, so if it "clicks" with how you prefer to design, it's amazing.
- Divi: This is a theme framework that is also very popular, and again comes down to preference in terms of how you like to design. We do offer free Divi templates as well for AccessAlly clients.
- Astra: If you're looking for a fast but simple theme to underpin your website or membership site, then Astra is an amazing choice. It pairs well with both Beaver Builder and Elementor, and it handles all of the basics that you might expect from a theme without the bloat.
- Ultimate Addons for Beaver Builder: Combined with the Beaver Builder theme, this makes designing really fancy stuff a breeze. You don't need to know how to code to set up beautiful things like testimonial boxes, accordeons, fancy menus, etc.
List Building, Opt Ins, & Lead Generation Tools
- PopupAlly Pro: Finally, the popup dilemma is over! If you've heard that popups increase conversions but haven't wanted to alienate and annoy your visitors, then this is for you. We've build this premium WordPress theme from the ground up with conscious business owners like you in mind: it's elegant, polite, and it helps you build your list faster, too!
- LeadPages: If you want to create simple and beautiful opt-in pages and sales pages, this is the system to do it just 5-10 minutes. I've been using LeadPages to create webinar invitations, opt-in pages, and thank you pages in my business and I can't recommend it enough. It's great especially if you're not techy but you like things to look professional!
Recommended Email Marketing Service Providers
- ActiveCampaign: This all-in-one CRM and email marketing platform comes at a pretty affordable price point. It's extremely easy to set up and use, while still retaining the ability to perform the more complex functions like automated tagging and email sequences.
- Convertkit: ConvertKit has come a long way and now handles a lot of automation and segmentation, like many of the top of the line email marketing platforms. It's a great option for those just starting out.
- Ontraport: If I had to pick an email marketing platform that wins in the "best across the board" category, it would probably be Ontraport. It's robust, it can handle a lot of things including built-in ecommerce... but it does come with a little added complexity, too.
- Drip: Drip is focused on advanced ecommerce automation, like split testing, keep track of abandoned shopping carts, etc. If you want to flex your techy skills, they're a great option.
- Keap/Infusionsoft: This is the platform I use to run my online business ecommerce, email marketing, and customer database. It's infinitely flexible and it has awesome features for segmenting people based on their actions, and it has great automation built in. Getting set up with Infusionsoft can take awhile, but they do have great training videos and support.
Software & Tools To Keep Your Business Organized
- Camtasia: This is one simple piece of software that can help you record training videos for your own online courses. I use it for all of my screencast videos, and it has served me well over the years! It's also a super simple video editor, where you can add titles and animations, too.
- 1Password: I've been using 1Password personally for years, and with the introduction of their team feature... you're able to keep all your passwords secure, come up with new ones for each service, and just have to remember the main password. The same goes for managing logins and passwords, and who has access via just one simple tool. They also have mobile apps!
- Scrivener: I've been using this program since it first came out, and it's one of the few pieces of software that I have open 80% of the time. It's where I write my video scripts, my sales letters and emails, and my books. It's great to help you map out sequences of emails, and keep track of a ton of research all in one place. It's also pretty minimal, with a lot of functionality under the hood.
- Slack: I feel like Slack needs to no introduction, but it's a tool we use on a daily basis with our team. One thing that makes it useful is to have different channels for different topics, and also to be able to mute notifications when you don't want to be interrupted during focused tasks.
- Google Analytics: Ahhh, if there is one free tool I can't live without it's this one. Having Google Analytics installed on your WordPress site means you'll know who is coming to your website, how long they stay, where they came from, and whether they joined your list and bought or not. This is all priceless information!
- Dropbox: If you collaborate with others online, Dropbox is a great way to share documents. We use this platform to upload all of our videos before they're ready to go onto YouTube, and we also use it for documents of all types. It integrates beautifully with Asana, and connects to all your devices, too!
- Canva: The look of your website and promotional materials makes a difference. If you're not a designer, you'll love this easy-to-use, drag-and-drop design website. It's free (though there are paid elements that you can take advantage of as well), and contains templates that you can customize to fit your needs. The other thing I really like about Canva is that their templates come in various sizes, like Facebook covers, Pinterest images, and blog header graphics, just to name a few. No more guessing with sizes - it's all there!
NOTE: Many of the links on this page are affiliate links, which means we may get a commission if you purchase. However, none of the fees of these resources have been increased to compensate us. We only recommend tools that we use personally in our business and that we believe are useful and up to our standards.
Schedule a live demo to see how AccessAlly
Hi, I'm Kimberly
I'd love to learn more about your goals, and answer your questions about how AccessAlly can help you get there. Book a demo today!